2014 #WorldAllergyWeek : Anaphylaxis is the most severe allergic reaction - see how you can prevent and treat it

#WorldAllergyWeek is an annual campaign by the World Allergy Organization (WAO) to feature a specific allergic condition. This year the topic is anaphylaxis.

Join us during World Allergy Week 2014 and increase awareness of Anaphylaxis - When Allergies Can Be Severe and Fatal. There are many ways you can participate, see how: http://www.worldallergy.org/worldallergyweek

A tweet a day, make #allergy go away! Here is my suggestion: post the following tweets to your Twitter account (you can change the URL if you want to):

Anaphylaxis is a severe, whole-body allergic reaction to an allergen #WorldAllergyWeek http://goo.gl/6n8IP0

Anaphylaxis happens quickly after allergen exposure, is severe, and involves the whole body #WorldAllergyWeek http://goo.gl/6n8IP0

Anaphylaxis affects between 1.5% and 5% of people #WorldAllergyWeek http://goo.gl/6n8IP0

To participate in #WorldAllergyWeek this year, I recorded 2 videos interviews for WAO TV with world experts during 2014 AAAAI. Feel free to link, post on Twitter, and embed the interviews in your own website:

Dr Lieberman: Anaphylaxis in America - YouTube http://buff.ly/1hFbwWH

Dr Lockey: World Allergy Organization Anaphylaxis Guidelines 2013 update - YouTube http://buff.ly/1hFbBcM

Anaphylaxis is common (1 in 20 adults), 50% never received epineprine, the majority have life-threatening reactions. Anaphylaxis represents a huge opportunity for clinical improvement (Wood, JACI, 2014).

Disclaimer: I'm a Member of the World Allergy Organization (WAO) Web Editorial Board, Editor of the World Allergy Organization (WAO) Small Airways Working Group site, and Editor of WAO TV. I also co-authored the WAO Anaphylaxis Guidelines for 2012 and 2013.

Image source: Insect stings are among the causes of anaphylaxis; Bee, Wikipedia, GNU Free Documentation License.

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